Organic / AI Search · 10+ years SEO / AEO / GEO

Ranking #1 means nothing if ChatGPT never mentions you.

Google is no longer the only front door. Your next patient, client, or customer might be asking ChatGPT, Gemini, or an AI Overview before they ever type into a search bar. If you're not showing up there, you're invisible to a growing slice of the people already looking for you.

Fix My Visibility→
★ Real result
+142%
Organic revenue growth — supplements eCommerce client
New
AI referral channel that didn't exist the year before, same client
More proof, real names See the full case studies below ↓

"I keep my client list small so the thinking you get is specific, not templated."

— Daniel Vollgraaff, on how he works
The problem

Still chasing keywords from 2019?

Most SEO is built for a search engine that's changing under everyone's feet. Keyword-stuffed pages. Guesswork content. Zero visibility in the tools people are actually starting to use instead of Google. We diagnose what's really happening, then build a plan your team can execute with total clarity.

  • Real Search Console and Analytics data, not keyword-tool estimates
  • Visibility audits across ChatGPT, Gemini, and Google AI Overviews
  • Technical health checks: crawlability, indexation, structured data
  • A roadmap sequenced by commercial impact, not vanity metrics
How it works

Diagnose first. Plan second. Hand off third.

01

Discovery & Scoping

A short call to understand your business, your market, and what your audience actually needs from you — not just the keywords they type. We confirm access to Search Console, Analytics, and any other relevant data.

Up to 1 week · 1 call + async setup
02

Audit, Intent, Structure & AI Search

We map where your content matches real search intent and where it doesn't, check technical health, and test your visibility in AI search tools like ChatGPT, Gemini, and AI Overviews. Built from real data and direct testing, not keyword-tool guesses.

2–3 weeks · Full audit report
03

Strategy & Roadmap

We map the relationship between what your audience needs and what you sell, then build a sequenced plan: what to fix first, what to build next, and what creates the most commercial value.

1–2 weeks · Strategy doc + walkthrough call
04

Advise & Review (optional, ongoing)

Once the plan's in motion, some clients want ongoing strategic input rather than a one-off handoff. On retainer, we keep the work tied to revenue and real audience needs as the market shifts.

Monthly · Retainer, by agreement
Proof, not promises

A few of the wins

Three real engagements, three different industries. See the full portfolio on Success Stories →

Case 01

Genetic testing company

Full technical and onsite SEO rebuild, with Tag Manager set up to track goals across the practitioner portal. Organic traffic saw a marked, sustained improvement.

Case 02

LED manufacturer & retailer

An unused, low-quality forum was retired — its most-searched threads rebuilt into proper blog content instead of losing the traffic entirely. Rankings improved gradually and consistently.

Case 03

Law firm

A year-long structured data overhaul across the entire blog, rebuilding pages around real "People Also Ask" queries in a notoriously competitive niche. Organic traffic saw a massive increase.

What it costs

Three ways to work together

Audits, strategy, and advisory only — no execution, no long retainers tied to work you could be doing in-house. Built from an R850/hour scoped rate; the figures below are estimated from that rate and his stated timelines, not numbers he's locked in himself.

01 · Most common first step

SEO & AI Search Audit

One-off · 2–3 weeks · Full audit report
R15,000–R22,500Estimated at 18–26 hrs, R850/hr
  • Where content matches real search intent, and where it doesn't
  • Technical health: crawlability, indexation, structured data
  • AI visibility across ChatGPT, Gemini, AI Overviews
  • Gaps prioritised by commercial impact, not technical severity
Get this package→
02 · Project engagement

Growth Strategy & Roadmap

3–6 weeks · Strategy doc + roadmap
R28,000–R42,000Estimated at 33–49 hrs, R850/hr
  • Competitive gap analysis + SERP opportunity mapping
  • Intent mapped across the full buyer journey
  • Sequenced roadmap with success measures tied to revenue
  • Built for your team or agency to execute directly
Get this package→
03 · Limited availability

Advisory Retainer

Monthly · Rolling engagement
R7,500–R9,500/mo · Estimated at 9–11 hrs, R850/hr
  • Reviews what your team or agency is producing
  • Sense-checks direction, flags risks and opportunities
  • Tracks emerging shifts in AI search
  • Advisory only — not day-to-day delivery
Get this package→
Honest flag: the ranges above are back-calculated from the R850/hr rate and his stated timelines, not prices Daniel has confirmed himself. Confirm real numbers with him before this goes live.
Want both?

Visibility gets you found. Nurture gets you booked.

Organic/AI Search on its own fixes discoverability. Pair it with Mindful Codes' Lead Nurture service and every visitor that search sends you actually gets followed up on — no lead sits cold once it lands.

Combined system

Growth Strategy & Roadmap + Lead Nurture

Daniel's visibility work, paired with Mindful Codes' nurture build
≈R49,500 setup≈R20,000/mo combined, ~10% off buying both separately
  • Full SEO/AI visibility audit + sequenced roadmap
  • Intake-to-booking nurture sequence, live within seconds
  • Missed-call text-back, no-show recovery, reactivation cycles
  • One coordinated system instead of two disconnected vendors
Ask about the combined system→
Rougher estimate than the rest of this page: this stacks two separately-unconfirmed numbers (Daniel's Roadmap estimate + Mindful Codes' locked Lead Nurture package). Treat this figure as directional only until both sides are priced for real.
What done looks like

You'll know it's working when...

Your content answers what your audience is actually asking — not what a keyword tool estimates
AI tools cite you as a source — ChatGPT, Gemini, and AI Overviews start surfacing you, not just your competitors
The right pages rank for the right things — no more three pages fighting for the same query
Structured data tells Google what you are — schema in place, pages eligible for rich results
Organic results tie back to revenue — reporting shows which traffic actually drives leads or sales
Your team knows what to do next, and why — a clear, prioritised roadmap, no hand-holding required
Second opinion

Quick answers

Is this the same as regular SEO? +
Not quite. Regular SEO chases Google rankings. This covers that and AEO/GEO — making sure AI tools like ChatGPT and Gemini actually cite and recommend you, which traditional SEO doesn't touch.
Do I need a big content team to make this work? +
No. You get a sequenced, prioritised roadmap your existing team (or ours) can run with. You don't need to overhaul everything at once — you need to fix the right things first.
Can this plug into the rest of what Mindful Codes builds? +
Yes — that's the point. Visibility without a converting system leaks leads. A converting system with no visibility has nothing to convert. This slots straight into your existing brand, site, and lead nurture work.
Ready when you are

Your next client is already asking. Are you the answer?

Book a Discovery Call→